Sourmilk Yogurt
Created three tote bag designs as a personal project for Sourmilk. Goal was to utilized only two colors based on brand guidelines - color of the bag and another color- use main logo, and create design that aligns with company's asthetic.
Street Sign
Idea came from Sourmilk's instagram page. their first 6 post combined as an entire canvas, sharing the story of Sourmilk startup, and one of the details was New York street sign. Used that idea to give the brand their own street sign.
Splash of Milk
Used ORGANIC, GUT-HEALTH, PROBIOTIC, as the background. These three things are what makes sourmilk special. Along with a splash of milk in the middle to show the name of the. Made the bag blue as only two colors can be used.
Benny the Cow
The cow represents the idea of milk and it is also used as part of the story of the start up canvas on Sourmilk's instagram.
